Perverse and Perverted – Networks in Bidding War for Casey’s Story

That’s right – network’s don’t pay for interviews so instead they offer lavish treatment and buy the rights to photographs and other family memorabilia; it’s called the licensing rights for everything surrounding her actual tell-all tale. Payola by any other name is still wrong.

It’s been going on since before the verdict but now the bidding war for Casey Anthony’s story has gone big time with attorneys holed up in pricey New York hotels as they negotiate Casey for her licensing rights. That’s right – network’s don’t pay for interviews so instead they offer lavish treatment and buy the rights to photographs and other family memorabilia; it’s called the licensing rights for everything surrounding her actual tell-all tale. Payola by any other name is still wrong.

Postings in social media on this are colorful ranging from outrage and revulsion to snide comments about the ethics (or lack thereof) involved in even considering buying her story, much less rewarding her. None of this is new. None is shocking. It is what tabloids and quick-books have made fortunes on over the years. The networks should not be blamed – they are selling a product and need to corner an ever shrinking piece of the viewer’s loyalty. Sadly this is being done under the banner of news, but that seems to cause few any pain or difficulty.

Meanwhile – Casey may be in Palm Springs according to some… while cross country her lawyers are no doubt turning up the heat in their bidding war… and the weatherman said it was going to be a scorcher in New York today. No doubt.

Another network quote that could be subject to (mis)interpretation…

Words do matter… The real question is – and this has nothing to do with ABC – when did we lose our way in the world with truth? When did we decide to use words as shields for what we really don’t want to say?

ABC News has reportedly moved its “World News Tonight” into an automated control room, much as it had previously done with other news broadcasts including “Nightline”. I saw the story when it appeared on TVNewser .

The ‘old’ model was certainly effective for broadcasts with Peter Jennings and Ted Koppel, so there must not have been anything wrong with what they had — this is simply the future – this is automation – this is also an investment which pays dividends in the diminution of soft costs often otherwise referred to as human operators. The article featured this quote explaining the advantages, “An ABC spokesperson says: “The automated technology allows the news division to have greater uniformity and consistency in the way all broadcasts are produced – from creating a more streamlined production workflow to allowing producers more creative control throughout the production process.”

I am glad they cleared that up.

My point is this – why be obtuse? As communicators and journalists who theoretically are pledged to speak simply and accurately, why not be forthright and say this is more efficient from an economic base. The problem many people – including me – is that we read quotes like these which feel massaged – which read as saccharin, false or phony – which fail to be credulous… and because of that, we begin to feel a lack of trust, a loss of trust.

The real question is – and this has nothing to do with ABC – when did we lose our way in the world with truth? When did we decide to use words as shields for what we really don’t want to say? When did spin, manipulation and verbosity become preferable to just plain old speech?

And why does it continue – even when so many of us – maybe you – really see through it? My posting, while admittedly feeble, is my way of saying – “Caught ya! I accept your decision, but I don’t buy your words.”

A Nifty Interactive Feature on the History of US Newspapers

Take a look: A terrific interactive feature on US newspapers.

Interactive map based on Library of Congress holdings and records.
You can move forward year by year (laborious) or advance the
interpretative panels on the right side (by era or decade).
You can move the map north, south, east or west.
You can zoom in on a city or area.
You can sort by language.
You can sort by publication frequency.
You can look at a detail list of newspapers on the bottom right for any city.

Thanks to my friend RA for sharing this.

Jet Blue – Brilliant

Judging by the soaring mentions of Facebook and Twitter alone Jet Blue has scored big on its Car-megeddon promotion offering four dollar flights between Long Beach and Burbank California this weekend.

Offering just 2 flights in each direction per day this is hardly disruptive to their schedule nor will it successfully transport a significant number of people, but just wait until local stations cover each end of the inaugural flight – just wait till some enterprising network reporter does a ride along.  You can’t add up the amount of free promotion on multiple platforms.  A little creativity at the airline or agency will be paying major dividends in the public’s mind share.  And – just to note their strategic view – by offering this on Wednesday they pretty much guarantee three days of run-up pre-publicity plus the weekend itself.

Why is this grist for a media column?  Because when a company does it right – manages an event – grabs the headline and manages the story – it’s worth a tip-of-the -hat.

Ditzy reporting – when a story becomes personal

Time Warner Cable reporter Suzi Theodory’s  live shot about a brush fire in Southern California becomes more about her than the fire after she is soaked by a helicopter air drop.  She transforms live from being young and inexperienced but sincerely trying into a ditzy rookie.  Sorry.  But the water drop becomes apparently more of the story about her instead of the fire as she repeatedly assures us that she and her crew are “so close to the fire”…. though this is not manifested in the pictures for there are no flames to be seen.

Note too the contradictions within the minute forty-seven second story from being “a growing fire at 10 acres” to suddenly being “almost under control” after the water drop.  Huh?  How did that happen? Oh, and by the way, one speaks of a fire being contained, not controlled, but what’s language have to do with anything when you’re all wet.  Literally.

And again, we wonder why audiences think the press is often too silly for words?

ABC Rains Money

Paying for interviews is against network standards but there is nothing prohibiting payments for licensing rights and other perks paid to news sources and potential interviewees.  The latest? A two-hundred thousand dollar ($200,000.00) payment to Casey Anthony!   It isn’t new – it happened as recently as last night (Sunday)with a six figure deal with Jaycee Dugard and her publisher for a ‘first-look’ at her story.  It has happened over many years – and each network is guilty of doing it, although ABC and NBC have been in a more financially secure position reportedly to be more lavish in their offers.

And don’t think that money only flows to the victims or good guys in such stories.  Two networks were in a fierce bidding war for the songbook of Phillip Garrido – Dugard’s admitted captor and rapist – shortly after the story broke.  Attorneys representing a friend of Mr. Garrido received six figure offerings for his songs which included lurid details of a cross country sex odyssey and other perversions.

The audience doesn’t seem to see a difference between paying for news or paying for access.  In a  celebrity driven world it seems as if we have become accustomed to the habit of stars and news makers wanting to be compensated for their first hand stories.  Networks have been more than obliging in paying sums for what guarantees them the right to brand the interview an “exclusive”.  But does all this loot change the story – does more money make it ever so much more necessary to add an adjective or color the telling of a story in a particular way to make it seem worth the cash?  One cannot demand top dollar and then disappoint the paymaster.  It wouldn’t be good for business, especially when that is show business.

It may be good for business but it is bad for ethics, and there’s just no way around that.

A Smart Move – or just strageic? Or am I a skeptic?

ABC News hires kidnap victim Elizabeth Smart to cover child kidnapping and missing person cases. It is worth asking is this good journalism or smarmy public relations and booking?

ABC News has hired Elizabeth Smart, formerly in the news as a Utah kidnap victim when she was a child, as a correspondent assigned to kidnapping and high profile missing person cases, according to The Hollywood Reporter and reported in People Magazine.

Is this a strategic move or one aimed at creating and fostering special appreciation among victim’s families?
Is she a bona fide journalist or a talented ‘talking horse’?

The issue is simple – what’s her training, journalistic experience or story telling? Obviously she will work alongside talented producers; obviously she will be guided and hand-held… but is she being sent out as a lure to sway the sympathy of victims?

It is worth asking is this good journalism or smarmy public relations and booking?

Historic? One for the record books? Hype? Or we just don’t know what to say?

Can some one explain to me the use of the word “HISTORIC” being flaunted by the media to describe today’s meeting between Mrs. Michelle Obama and Nelson Mandela?

Why is it historic? She isn’t a head of state… she isn’t conducting bilateral talks… there are no negotiations between our countries – at least none that is revealed to date.

Is it important? i suppose yes…. certainly to her and her daughters… but to the rest of us?

Why does the news media use the word historic to describe what was a brief and in diplomatic terms nothing more than a courtesy meeting?

In the scope of time, or the Obama presidency, in terms of international relations between South Africa and the United States this will hardly be termed ‘historic’. So why does the media use the word, as if to credit her with something more significant than what it really was?

Am I missing something? (And no – this isn’t about race, black leaders or women’s rights…), this is just an observation about the word choice used by networks and local stations to categorize an event – or characterize it? Maybe both.

Paying for News Interviews – is it ethical or just another example of: it’s not personal it’s business?

Paying for interviews? Rewarding executives or news makers or personalities for their bon mots?

Not in the old days – not when news wasn’t expected to make money – not before corporate ownership took hold and made news divisions responsible for their bottom line and turning a profit. But now, in the wild west of media frenzies thanks to networks, tabloids and scandal sheets, it’s anything goes – and the highest bidder may win, regardless of the terms or conditions associated with the interviewees’ demand.

This For Instant Ratings, Interviews With a Checkbook in a recent New York Times received very little attention, or so it seemed to me. I would have expected, maybe just hoped, for more attention to be paid to the consequences.

Once upon a time people appeared on media because it was truly an opportunity to reach a mass audience. Now thanks to a plethora of media there’s little doubt that any one can get attention, some times far too much or unwarranted attention.

Paying for interviews – or rather for access is not new. The Times piece makes it seem as if it is a recent development… it has existed for years – prime time programs have done it, programs with the most prominent of news anchors have done it. A wink and a nod and money is paid for family photos or archive material in the thin guise that this is the cover for what will become a guaranteed interview with the personality too.

It can be paid to the prospective interviewees, or it may come in the form of lavish wining and dining for friends or families. It happened during the Koby Bryant case, for John Mark Karr who confessed to the Jon Benet Ramsey killing, even to people associated with Phil Garrido who recently plead guilty to the kidnapping and rape of Jaycee Dugard. It’s just not new. And it feels skanky to do it – even when under the direct instructions of senior news managers in New York.

There are so many questions – if you pay, will some one be more forthcoming? If you pay too little, will they hold back? If you pay for one media does that count if some one else pays more for a different platform? Does payment change their story – are they more likely to juice it up to hike the price, or claim to know more than they really do — but money makes them be bold, even to the point of lying?

News divisions once had a policy that prohibited paying any one for a news story. That existed as a fire wall within news, but was not as rigid for prime time magazines or the morning shows which at some networks are produced by the entertainment divisions. Times have changed. Networks demand all programs produce a profit. And now news figures – even temporary news headliners – are sought after as exclusives. They may or may not have much to say – they may not even offer much to discourse or common knowledge – but they command payments just to speak. I don’t feel good about a lot of this whatsoever.

And we paid money for this — FCC report “cites lack of local news, but has no ideas to fill the gap”

Four hundred seventy eight pages… that’s what it took to conclude that the state of local news in the digital age is in a serious state o’ crisis, with apologies to O’Casey.

This is the latest from the FCC on the sorry state of local news in the digital age. Not only did the FCC prepare the report at taxpayer expense but additionally paid for a commissioned news piece on paidcontent.org FCC Report Cites Lack Of Local News, But Has No Ideas To Fill The Gap.

The findings are not surprising, “There’s a big gap in local news reporting. There are fewer newspaper reporters covering “essential beats” like courts, schools, local affairs. The number of reporters in key places of government has dropped considerably. In New Jersey, for example, the number of statehouse reportesr (sic) dropped from 35 to 15 between 2003 and 2008. In the same time period, California went from 40 to 29; in Texas from 28 to 18; in Georgia, from 14 to 5.
Daily newspapers cut their editorial spending by $1.6 billion per year from 2006 to 2009; staff has shrunk more than 25 percent since 2006…
The report describes local TV as a kind of news wasteland. The stations are generally pumping up the volume of news while reducing staff, and give short shrift to serious topics like education, health care, and government. The report cites a TV news study by the Annenberg School of Communications that found such hard news topics took up a little over one minute in a 30-minute news broadcast. While coverage of city government withers, crime news proliferates. And the report notes the disturbing trend of “pay-for-play” arrangements, as well as the airing of “video press releases” masquerading as news.
Cable news is thriving on a national level but remains stunted at a local level. Only about 25 to 30 percent of the population can watch a local news show on cable.”

The Annenberg Lear Center study which came out in May 2010 Lear Center Report: sports & weather, crime, fluff dominate L.A. TV news makes a frightening case for the diminishing amount of substantive news and the value placed on important stories by news managers.

Look – it’s no secret that consultants have ruined local news – as well as the lack of commitment from station owners, managers, news directors and others of fiscal ilk. News was never profitable and for the vast majority of the 20th century, news was not profitable. In the late 1980s when it became essential to stations that news make money, all semblance of reality was lost. Now shows that proclaim to be news programs are dominated by traffic and weather – because that’s what consultants say the public cares most about… This is the most ephemeral of all substance… the least consequential… and yet it dominates in terms of new devices, maps and computer animations and a significant commitment of the total time of each news program.

Is it any wonder why so few audience surveys find that audiences treat news programs seriously, or make the evening news appointment television night after night, or where loyalty to a program or presenter was once a staple and is now a mater of convenience or happenstance? We’ve polluted the audience by offering features and soft stories as early as 5 or 7 minutes into the programs…. features which once would have been relegated to the end of the news show as a ‘kicker’ but which now appear earlier and earlier each show in order to give the audience something ‘light’ and ‘entertaining’ and ‘enjoyable’ as opposed to something which the editors felt was necessary and important and consequential.

This isn’t just a situation (problem) with local news. Watch many of the network programs and you can see the same symptoms about story selection and placement – an erosive degredation of what news ought to be presented contrasted with what is presented in the guise of news so that the audience will stay tuned.

We wonder why at a time when audiences say they’ve never been better informed thanks to digital content when in fact it appears that they have never known as little or less about so many stories, in spite of digital technology and delivery.