Words and phrases haunt us – here is this year’s most wasted and unnecessary word.
Words and phrases haunt us – here is this year’s most wasted and unnecessary word.
I write in support of free speech, no matter how loathsome it may taste. But the ultimate question – how is it that personalities like Glenn Beck continue to receive the attention, the coverage, and yes even comments like these before the public mindset simply says, “Basta. No more. Good bye.”
On his radio show and reported in the Los Angeles Times Monday Beck said, “There was a shooting at a political camp, which sounds a little like, you know, the Hitler youth. I mean, who does a camp for kids that’s all about politics? Disturbing.”
Is Beck delusional? Hateful? Is he trying to stir the pot to further his own ambitions, dependent on promoting his own notoriety, regardless of how vile it may be to many? Clearly his departure at FOX was born of falling ratings, declining sponsors, embarrassment and ultimately the network’s decision to cast away a program which had run its course, fulfilled it mission and was no longer something (or some one) they wanted to be associated with.
So what was his agenda in making these remarks? Does he believe that this was a camp a la Hitler youth? Could he be serious, or is he just messing with the audience?
And yet, the monster of hate and bigotry and irresponsibility lives… it clearly lives in Beck’s dark heart and worse, probably too it lives among some of his faithful. Clearly the Los Angeles Times found it newsworthy to report. A Google search at 553p PT Monday on “Beck and Hitler Youth” yields 160,000 hits! Imagine… in just a few short hours… from his lips to Internet phenomenon.
So yes, free speech lives – and fortunately condemnation is alive too. Irresponsible speech lives freely. Hateful, nasty, unimaginable things are said and written by Beck and others – Beck just gets an overwhelming response… What disturbs me the most is that he probably contrived his comments to provoke just such a reaction.
Free speech comes at a price. Unfortunately Beck is using up the currency at an alarming rate.
That’s right – network’s don’t pay for interviews so instead they offer lavish treatment and buy the rights to photographs and other family memorabilia; it’s called the licensing rights for everything surrounding her actual tell-all tale. Payola by any other name is still wrong.
It’s been going on since before the verdict but now the bidding war for Casey Anthony’s story has gone big time with attorneys holed up in pricey New York hotels as they negotiate Casey for her licensing rights. That’s right – network’s don’t pay for interviews so instead they offer lavish treatment and buy the rights to photographs and other family memorabilia; it’s called the licensing rights for everything surrounding her actual tell-all tale. Payola by any other name is still wrong.
Postings in social media on this are colorful ranging from outrage and revulsion to snide comments about the ethics (or lack thereof) involved in even considering buying her story, much less rewarding her. None of this is new. None is shocking. It is what tabloids and quick-books have made fortunes on over the years. The networks should not be blamed – they are selling a product and need to corner an ever shrinking piece of the viewer’s loyalty. Sadly this is being done under the banner of news, but that seems to cause few any pain or difficulty.
Meanwhile – Casey may be in Palm Springs according to some… while cross country her lawyers are no doubt turning up the heat in their bidding war… and the weatherman said it was going to be a scorcher in New York today. No doubt.
Judging by the soaring mentions of Facebook and Twitter alone Jet Blue has scored big on its Car-megeddon promotion offering four dollar flights between Long Beach and Burbank California this weekend.
Offering just 2 flights in each direction per day this is hardly disruptive to their schedule nor will it successfully transport a significant number of people, but just wait until local stations cover each end of the inaugural flight – just wait till some enterprising network reporter does a ride along. You can’t add up the amount of free promotion on multiple platforms. A little creativity at the airline or agency will be paying major dividends in the public’s mind share. And – just to note their strategic view – by offering this on Wednesday they pretty much guarantee three days of run-up pre-publicity plus the weekend itself.
Why is this grist for a media column? Because when a company does it right – manages an event – grabs the headline and manages the story – it’s worth a tip-of-the -hat.
Paying for interviews is against network standards but there is nothing prohibiting payments for licensing rights and other perks paid to news sources and potential interviewees. The latest? A two-hundred thousand dollar ($200,000.00) payment to Casey Anthony! It isn’t new – it happened as recently as last night (Sunday)with a six figure deal with Jaycee Dugard and her publisher for a ‘first-look’ at her story. It has happened over many years – and each network is guilty of doing it, although ABC and NBC have been in a more financially secure position reportedly to be more lavish in their offers.
And don’t think that money only flows to the victims or good guys in such stories. Two networks were in a fierce bidding war for the songbook of Phillip Garrido – Dugard’s admitted captor and rapist – shortly after the story broke. Attorneys representing a friend of Mr. Garrido received six figure offerings for his songs which included lurid details of a cross country sex odyssey and other perversions.
The audience doesn’t seem to see a difference between paying for news or paying for access. In a celebrity driven world it seems as if we have become accustomed to the habit of stars and news makers wanting to be compensated for their first hand stories. Networks have been more than obliging in paying sums for what guarantees them the right to brand the interview an “exclusive”. But does all this loot change the story – does more money make it ever so much more necessary to add an adjective or color the telling of a story in a particular way to make it seem worth the cash? One cannot demand top dollar and then disappoint the paymaster. It wouldn’t be good for business, especially when that is show business.
It may be good for business but it is bad for ethics, and there’s just no way around that.
ABC News hires kidnap victim Elizabeth Smart to cover child kidnapping and missing person cases. It is worth asking is this good journalism or smarmy public relations and booking?
ABC News has hired Elizabeth Smart, formerly in the news as a Utah kidnap victim when she was a child, as a correspondent assigned to kidnapping and high profile missing person cases, according to The Hollywood Reporter and reported in People Magazine.
Is this a strategic move or one aimed at creating and fostering special appreciation among victim’s families?
Is she a bona fide journalist or a talented ‘talking horse’?
The issue is simple – what’s her training, journalistic experience or story telling? Obviously she will work alongside talented producers; obviously she will be guided and hand-held… but is she being sent out as a lure to sway the sympathy of victims?
It is worth asking is this good journalism or smarmy public relations and booking?
Four hundred seventy eight pages… that’s what it took to conclude that the state of local news in the digital age is in a serious state o’ crisis, with apologies to O’Casey.
This is the latest from the FCC on the sorry state of local news in the digital age. Not only did the FCC prepare the report at taxpayer expense but additionally paid for a commissioned news piece on paidcontent.org FCC Report Cites Lack Of Local News, But Has No Ideas To Fill The Gap.
The findings are not surprising, “There’s a big gap in local news reporting. There are fewer newspaper reporters covering “essential beats” like courts, schools, local affairs. The number of reporters in key places of government has dropped considerably. In New Jersey, for example, the number of statehouse reportesr (sic) dropped from 35 to 15 between 2003 and 2008. In the same time period, California went from 40 to 29; in Texas from 28 to 18; in Georgia, from 14 to 5.
Daily newspapers cut their editorial spending by $1.6 billion per year from 2006 to 2009; staff has shrunk more than 25 percent since 2006…
The report describes local TV as a kind of news wasteland. The stations are generally pumping up the volume of news while reducing staff, and give short shrift to serious topics like education, health care, and government. The report cites a TV news study by the Annenberg School of Communications that found such hard news topics took up a little over one minute in a 30-minute news broadcast. While coverage of city government withers, crime news proliferates. And the report notes the disturbing trend of “pay-for-play” arrangements, as well as the airing of “video press releases” masquerading as news.
Cable news is thriving on a national level but remains stunted at a local level. Only about 25 to 30 percent of the population can watch a local news show on cable.”
The Annenberg Lear Center study which came out in May 2010 Lear Center Report: sports & weather, crime, fluff dominate L.A. TV news makes a frightening case for the diminishing amount of substantive news and the value placed on important stories by news managers.
Look – it’s no secret that consultants have ruined local news – as well as the lack of commitment from station owners, managers, news directors and others of fiscal ilk. News was never profitable and for the vast majority of the 20th century, news was not profitable. In the late 1980s when it became essential to stations that news make money, all semblance of reality was lost. Now shows that proclaim to be news programs are dominated by traffic and weather – because that’s what consultants say the public cares most about… This is the most ephemeral of all substance… the least consequential… and yet it dominates in terms of new devices, maps and computer animations and a significant commitment of the total time of each news program.
Is it any wonder why so few audience surveys find that audiences treat news programs seriously, or make the evening news appointment television night after night, or where loyalty to a program or presenter was once a staple and is now a mater of convenience or happenstance? We’ve polluted the audience by offering features and soft stories as early as 5 or 7 minutes into the programs…. features which once would have been relegated to the end of the news show as a ‘kicker’ but which now appear earlier and earlier each show in order to give the audience something ‘light’ and ‘entertaining’ and ‘enjoyable’ as opposed to something which the editors felt was necessary and important and consequential.
This isn’t just a situation (problem) with local news. Watch many of the network programs and you can see the same symptoms about story selection and placement – an erosive degredation of what news ought to be presented contrasted with what is presented in the guise of news so that the audience will stay tuned.
We wonder why at a time when audiences say they’ve never been better informed thanks to digital content when in fact it appears that they have never known as little or less about so many stories, in spite of digital technology and delivery.
Let’s acknowledge the obvious – money is tight and every public entity is facing a do-or-die scramble for standing in the public’s mind share and subsequent approval in funding.
But whatever their message it must be rooted in common sense just as the messenger has an obligation as an orator to make sense, not rely on either spin or hyperbole lest they lose any semblance of credulity. There are examples of strident message-work above-and-beyond-the-pale just about daily — one such absurdity came during the KQED’s Monday radio program “Forum” during a discussion of the need for vital and vibrant public parks.
A guest on the show made the assertion that by funding parks on the “front end” would no doubt diminish the need for public funding of “ERs and jails” on the back-end. His point was to invest in public parks today to diminish public spending on medical care or justice later. I am confident the speaker loves parks and no doubt wants to keep their job, but I think it is a little bit ambitious to represent (with a straight face) that funding of public parks will in any way reduce the need for hospitalizations or prisons.
The point is – of course – say whatever you believe, but in the marketplace of common sense ideas it would help if there was some attention paid to making good sense… rather than just throwing words against a wall hoping some might stick.
The consequence is that it all just sounds like noise. When we wonder why people don’t listen (as much? at all?) any longer I suggest it is because so many times what’s said is silly or beyond the pale of credulity.
Glenn Beck’s decision to build a subscriber model for his upcoming daily talk show and network is either yet another example of his messianic personality, a display of chutzpah or possibly a quite brilliant move to find, curry and build a loyal audience base.
Beck’s decision Moving Online, Beck Will Charge Viewers a Fee upsets the traditional models of talk-show television. But why? Because he can – he isn’t on television any longer. In the world of the web there are no rules – no restrictions – and few limits. Those who want his content are welcome, some probably eager, to pay for the ability to hear his insight.
It’s interesting that Oprah didn’t choose this path when she created her OWN Network. I imagine the queen of talk and self-imaged media with everything from daily talk programs to full length features to print components, decided the business model would not support a pay-model. But wasn’t right for Oprah seems just fine for Glenn – or so he believes.
Time will tell.
Regardless of which network – ESPN, FOX or NBC – wins the U.S. domestic rights to the 2014 Winter Games in Sochi, Russia, and 2016 Summer Games in Rio de Janeiro, one thing seems a certainty. Coverage will be sliced and diced, broadcast live and again in prime time recap, streamed and downloaded, offered as AOD and VOD, made into Apps beyond imagination; every sport will have its day and every sports enthusiast will pony up a fee per viewing or event.
The days of NBC’s blanket coverage – which cost the network $2.2 billion dollars eight years ago yet ultimately became a losing proposition – those halcyon days are past. Watch the news from the IOC in Lausanne, Switzerland Tuesday, but read between the lines and PR spin of multiple platforms, ground breaking coverage and opportunities for every sports fan… there will likely be a price tag at the end of all this.
Update – Tuesday June 7 – And the winner is NBC Sports for more than $4.38 billion.